7 Key Steps to Social Marketing Success in 2024

7 Key Steps to Social Marketing Success in 2024

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    • What’s working in the social marketing space this year? Do we all need to join Reddit or marry a TikTok influencer? Maybe. Will Generative AI transform all aspects of marketing? Absolutely! Here is my advice on the critical social media marketing a ...
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    DigiStar Media’s CEO, Robin Colner Interviewed on the WVOX “Westchester Means Business” Show

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    • Robin Colner shares her current digital marketing tips and strategies to help businesses generate more traffic, leads and sales on the WVOX Westchester Means Business Show. Click to listen and learn the latest digital and social media tactics to gr ...
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    A Guide to Successful Marketing in 2022

    A Guide to Successful Marketing in 2022

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    • In the words of Bob Dylan, “The Times They are A-changin’.” While it has certainly been a challenging year for so many of us, there hopefully have been some moments of pleasure for you during the recent holidays. The pandemic has accelerated th ...
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    Breaking News for LinkedIn Users

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    • Showcase Your Cover Story in Video Soon LinkedIn will be offering members the ability to add a 20-second cover video introduction to their profiles to share their personal stories and attract clients, customers and recruiters. Some of you may have th ...
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    Clubhouse – Is it the New Killer App or Is It a Waste of Time?

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    • Clubhouse was launched in March 2019 and has now reached over 2 million weekly active users.   What is it? Clubhouse is an audio app which allows users to join rooms that have moderators discussing specific topics.  Once you join a room you can re ...
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    10 LinkedIn Fixes to Improve its Value

    Attention LinkedIn: 10 Key Fixes to Make You More Popular and Valuable

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    • My New Year’s Letter to LinkedIn. Dear LinkedIn, We have been close friends for over 13 years. You have helped me build a reputation as a marketing thought-leader and subject-matter expert In digital and social media. In fact, I  have trained ...
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    How Businesses Can Continue Marketing During The COVID-19 Pandemic

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    • Many of us are glued to our computers, phones, digital tablets and televisions during this time of social distancing and the new work from home reality.   Clients, colleagues and students have been asking me to help them understand how to contin ...
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    Top 10 Tips for Marketing Success in 2020

    A Guide to Marketing Success in 2020

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    • My community often eagerly awaits my annual Top 10 List of Digital and Social Marketing Resolutions to guide their investments and strategies through the coming year. Here is my list of the 10 most important actionable tips for marketing success in 2 ...
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    Get LinkedIn to Business with Social Selling Techniques

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    •   At this time of year many of us resolve to improve our professional and personal lives.  Here are the LinkedIn resolutions that will help you advance in your business and take less time than a daily exercise plan.   Now is the time to op ...
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    The 2018 Social Marketing Playbook

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    • Digital and social media marketing evolves rapidly. Here are the top 6 priorities marketers should focus on in the coming year and my tips for optimizing their outcomes. 1. Leverage Influencers Influencer marketing refers to brands and businesses con ...
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